Dental Practice Heroes Newsletter
Dr. Etchison will share tips, strategies, and give a summary of the DPH content and upcoming events for the month.
What Actually Makes Your Day Flow
A lot of dentists think they have a scheduling problem when what they really have is an efficiency problem.
In our latest episode, I am joined by Dr. Aaron Nicholas to talk about something I see all the time. You can have a packed day, good treatment acceptance, and plenty of patients, but if eve...
Mar 26, 2026
efficiency
productivity
scheduling
Building a Practice That Runs Without You
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You are in the middle of a normal workday and somehow everything still ends up on your desk. The front needs a decision, a team member has a question, someone wants time off, something nee...
Mar 25, 2026
dental leadership
dental systems
leadership team
The Number That Changes Everything
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You just finished a long clinical day and you are exhausted. You were moving nonstop, running two columns, and it felt like y...
Mar 20, 2026
dental-practice-growth
dental-production
dollar-per-hour
practice-efficiency
Better Marketing Without Spending More
If your marketing plan is basically Google Ads, SEO, and hoping the schedule holds together, you are not alone. A lot of practices spend thousands every month and still feel like new patients show up in waves.
In the latest episode, I talk with Dr. Henry Ernst and Dr. Steven Markowitz about the k...
Mar 17, 2026
creative-marketing
new-patients
practice-growth
practice-ownership
What Your Waiting Room Is Communicating
If your patient experience starts when they sit in the chair, you are starting too late. Long before you diagnose treatment or ask a patient to move forward, the waiting room experience is shaping trust in ways most offices do not even notice.
In the latest episode, I break down three simple wait...
Mar 12, 2026
dental-patient-experience
dental-practice-systems
patient-trust
waiting-room-experience
The Leadership Shift Your Front Desk Needs
A chaotic front desk does not stay at the front desk. It spills into your schedule, your collections, your case acceptance, and your stress level as the owner.
In this episode, Kiera Dent and I break down a common mistake owners make: rewarding activity instead of outcomes. A team can be busy all...
Mar 11, 2026
dental-practice-systems
front-desk-systems
practice-management
team-accountability
The Conversation That Actually Reduces Cancellations
You ever walk in on a Monday, feeling good, coffee in hand, and then the front desk starts listening to weekend voicemails? A few cancellations later, your schedule looks like Swiss cheese and your mood is gone. If this keeps happening in hygiene, it’s not just annoying, it's expensive.
Here’s th...
Mar 05, 2026
dental front desk training
dental scheduling systems
dental team communication
patient cancellations
Build or Buy? A Framework for Smart Ownership
If you’re debating startup versus acquisition, you’ve probably asked ten people and gotten ten very confident opinions. Startup owners warn you you’re buying someone else’s problems. Acquisition owners warn you startups are a slow grind. Meanwhile you’re thinking, I just want to make a smart deci...
Mar 03, 2026
dental growth strategy
dental leadership
practice ownership
startup vs acquisition
Wealth Is Freedom, Not Income
You ever notice how you can hit every financial milestone you once dreamed about and still not feel wealthy? The production is there. The income is there. The house, the vacations, the bank balance. And yet one bad month, one big case that falls through, or one team member quitting can make it al...
Feb 27, 2026
dental leadership
income vs freedom
wealth mindset
The Crossroads in Modern Dentistry
At the start of this episode I tell you it’s different, no technical breakdown, no five-step framework, no tactical takeaway, just a conversation. I meant it, but after listening back I realized that even without trying to teach, a few things came through so clearly that you can use them right aw...
Feb 25, 2026
associate vs owner
dental ownership
new dentist
The Pre-Collection Framework That Actually Sticks
Have you ever had a last-minute cancellation blow up three hours of your day, then you walk up to the front desk and say, “That’s it. We’re pre-collecting from now on”? You can feel the tension immediately. Your team looks at you like you just asked them to charge admission at the front door.
Tha...
Feb 19, 2026
collection-policy
patient-financial-policy
pre-collections
workshop-last-call
The Cost of Staying Comfortable
This podcast is for a certain type of practice owner. The one who wants a profitable, efficient practice but knows deep down they are capable of more and is tired of spinning their wheels. It is easy to blame staff, insurance, DSOs, interest rates, or the economy, but most practice owners are not...
Feb 17, 2026
ceo-mindset
leadership-shift
workshop-last-call