Dental Practice Heroes Newsletter
Dr. Etchison will share tips, strategies, and give a summary of the DPH content and upcoming events for the month.
Tags: patient communication
Showing 3 results:
How to Build Trust Before You Diagnose
If your case acceptance is low, the problem is probably not your diagnosis.
Most dentists assume that if the treatment plan is correct, the patient will say yes. That is not how it works. Patients say yes when they trust you, and that trust is built before you ever talk about dentistry.
Here is a...
Apr 10, 2026
case acceptance
patient communication
practice growth
trust
How Patients Decide When to Say Yes
Case acceptance is bigger than an on-the-spot yes. In our latest episode, I break down one of the most underused concepts in dentistry: next time case acceptance. This is for the patients who hesitate because they are not fully bought in yet, not because they are the problem.
The common mistake i...
Jan 28, 2026
case acceptance
dental practice management
patient communication
practice growth
The Scripts That Calm Upset Patients
You ever have that moment when a patient says,
“It didn’t hurt until you touched it, Doc,”
and your stomach just drops?
You’re not alone.
Those moments test every one of us.You did everything right, but now the patient is upset and wants you to pay for their root canal.
I’ve been there.I’ve lost ...
Nov 05, 2025
dental coaching
empathy
patient communication
practice management
reputation protection