Log In
Header Logo
STRATEGY CALL DHC COMMUNITY BOOKS TIPS BLOG CONTACT
← Back to all posts

From Overworked Clinician to Confident CEO

Oct 28, 2025
Connect

Ever feel like your practice keeps growing, but your freedom doesn’t?
I’ve been there.

When I first tried to cut back on my clinical days, I thought it would just happen once I hired the right people. It didn’t.

It took structure, leadership systems, and some hard lessons before things finally clicked.

It’s what made my conversation with my good friend, Dr. Chris Green, especially meaningful. He built two thriving practices while cutting his chair time to almost zero, and he shares exactly how he did it.

Here’s the short version:

• Go from four days to three without losing production
Tighten your schedule, do more per visit, and hand one day to your associate.

• Lock in a simple meeting rhythm
Weekly leadership meeting, monthly team meeting, and quick check-ins that keep everyone aligned.

• Develop leaders with a clear 12-week plan
Teach ownership, core values, and how to handle tough conversations.

• Protect your time with smart scripts
“Dr. Green is booked eight weeks out, but Dr. Jones can see you next week and you’ll be in great hands.”

• Keep associates accountable
Track total exams and treatment planned. A healthy goal is producing about one third of what’s planned each month.

In the episode, Chris shares the Tuesday morning decision that changed everything, the full leadership plan, and how to empower your team so your boundaries don’t become their problem.

If you’ve ever thought, “I’d love to work less, but my practice would fall apart,” this one’s for you.

Listen here to get the full plan:

Easy Systems That Help You Cut Down Clinical Days

Tired of putting out fires all day? It's time to start thinking like a CEO, not just a clinician. In this episode, Dr. Chris Green shares...

podcasts.apple.com

Thank you everyone, I hope you are all doing well!  Thanks for your continued support of the podcast!

 

 

 

 

 

 

 

 

The Math Behind Your Production Goal
Have you ever noticed how some dentists pick a production goal out of thin air? “I want to do 2 million this year.” Okay, based on what? Most people cannot tell you their required dollar per hour to hit that number, or how many days they actually need to work. That is the issue. If you cannot calculate it, you cannot manage it. Until you know your practice math, your goal is just a wish.  Annua...
How Patients Decide When to Say Yes
Case acceptance is bigger than an on-the-spot yes. In our latest episode, I break down one of the most underused concepts in dentistry: next time case acceptance. This is for the patients who hesitate because they are not fully bought in yet, not because they are the problem. The common mistake is trying to close harder in the moment. More explaining, more convincing, more pressure. You can fee...
The Most Expensive Metric You’re Not Tracking
Most dentists assume their phones are being answered just fine. The phone rings, the team is busy, and patients are coming in. So it feels handled. Here is the problem. If you haven't looked at your missed call rate or listened to any calls, you're probably losing more new patients on the phone than you ever lose to marketing, fees, or competition. The worst part is you do not feel it happening...

Dental Practice Heroes Newsletter

Dr. Etchison will share tips, strategies, and give a summary of the DPH content and upcoming events for the month.
© 2026 DPH Coaching LLC
Contact Terms of Use Privacy Policy Tips Newsletter Blog

Join The FREE Challenge

Enter your details below to join the challenge.